Council Logo Information
Logo
The logo colours are blue and green. These are environmental colours depicting the sea meeting the land inside a unified format. The diagonal lines suggest upward movement, mountains, rivers, roads, energy, vitality, leadership - pointing to the TDC.
The Timaru District Council Corporate Logo is used on all corporate documents, signs and buildings. A Style Manual is available which sets the standards for use of the Logo.
Coat of Arms
The grant of armorial bearings to the City of Timaru was made by the College of Heralds, London, by letters patent dated 18 October 1977. The original grant document with its impressive artwork and gold seals is displayed outside the Council Chambers in the upstairs foyer at the District Council Building, King George Place, Timaru.
Although granted to the former Timaru City Council, the heraldic emblems used are equally applicable to the whole District and use of the Coat of Arms by the District Council has been approved by the New Zealand Herald of Arms.
The description of the Arms reads:
"Per Chevron Azure and Argent in Chief two golden fleeces proper in base a Plough Azure, on a Chief Wavy, Or, two Lymphads sails furled and pennants flying from each main mast all Gules; And for the Crest - Upon a helm standing on the battlements of a Mural Crown Argent, in front of a Sun, Or, rising therefrom a Kiwi Proper, mantled Azure, doubled Argent;"
With the supports being: "Two Sea Horses each gorged with a chain pendent therefrom a Tau Cross, Azure, the Compartment comprising Water Barry, Wavy, Azure and Argent."
"The whole standing on a scroll, Azure, with the words 'Palma Non Sine Pulvere'."
The significance of the main features in the Coat of Arms are as follows:
| Chevron | (Inverted 'V') symbolises the proximity to Mount Cook |
| Fleeces and Plough | Denotes the importance of agriculture and pastoral activities in the District |
| Lymphads (Sailing Ships) Seahorses and Water Barry Wavy (The Sea) |
Show the City's dependence upon the sea and the importance of maritime based commerce |
| Helm (Armoured Helmet) and Mural Walled Crown | Are symbolic of civic authority |
| Sun | Indicating the District's sunny climate |
| Kiwi | The flightless native bird used as New Zealand's national emblem and indicating that Timaru is situated in New Zealand |
| The Motto | Latin for "No Reward Without Effort" |
| Colours | Or - means gold Argent - means silver Gules - means red Proper - means in natural colours Azure - means blue |
The Timaru District Council Coat of Arms is used to accentuate the civic responsibilities of Council or to denote Mayoral authority. Examples include Mayoral stationery, Mayoral messages in official documents, Citizenship Ceremony documentation and the like.















